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As a freelancer, you know the feeling: you have a lot of work to do, but not enough time to do it all. This can be a frustrating and even...

Brand success is closely linked to the various decisions made by brand owners on a day to day basis. And as such, one bad decision can stir in motion a...

Corporate governance, according to the Organization for Economic Cooperation and Development (OECD) can be defined as a system by which corporate businesses are controlled. Corporate citizenship, which is a facet...

In 2023, a new trend is taking over the business world: black and white logos. Big companies like Apple, Adidas, Nissan, The Guardian, and Uber are ditching colorful logos for...

According to www.score.org “the human brain processes visual content 60,000 times faster than texts.” And so, most people prefer pictures to texts. After a long day of reading lots of...

Four proven ways on how to raise awareness for your brand. Is your brand tanked? Or does it seem like it’s lost touch with its target audience? Well, it might...

A “Term & Privacy Policy” is a critical component of any company’s website, as it outlines and states all the terms of use and privacy practices for the site. Having...

The importance of branding can’t be stressed enough. Knowing the dos and don’ts of branding, on the other hand, helps every brand owner to save a lot of time and...

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