Branding - Nymy Media

Understanding Maximalist Design for a Gen Z Audience

June 30, 2024

While minimalism has dominated design for what feels like an eternity – clean lines, neutral palettes, and an emphasis on negative space – a new generation is shaking things up. Gen Z, the digital natives who crave stimulation and self-expression, embraces maximalism. It’s important to note that maximalism isn’t a new invention by Gen Z. Its roots can be traced back to artistic […]

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What you need to trademark your logo

February 14, 2024

Having a logo design created for your business or personal use is such a pivotal moment. As a graphic design company specializing in logos, we have the privilege of collaborating with clients at the very beginning of their brand journey. A logo is often the cornerstone of your brand identity, and we guide you through

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A Quick Guide to Your Logo Files (Your Logo Files Explained)

February 8, 2024

Welcome to Nymy Media! Your trusted partner in creating a unique brand identity through logo design. Whether you are already working with us or just considering it, we understand that you may have questions about the logo files you receive. To help make things easier for you, we have prepared a quick guide that explains

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The Full Spectrum of Branding Identity beyond the logo (Maximizing Your Work Value)

January 22, 2024

The iconic logos of major corporations like British Petroleum ($210 million), BBC ($1.8 million), and Pepsi ($1 million) tell a compelling story. They scream recognition, trust, and even cultural influence. But what’s the real cost of these logos? Are clients just paying for a pretty picture, or is there something more? The truth is that

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Branding a Merry Christmas with Excellence

December 2, 2023

The Magic of Christmas: A Season of Joy, Connection, and Branding Excellence As the year draws to a close, the festive spirit of Christmas takes center stage, a season that transcends cultural boundaries and unites people in a celebration of faith, family, and the joy of giving. Growing up as an African kid, my Christmas

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The right type of logo for your business

September 30, 2023

You’ve probably seen thousands of logos in your lifetime, and if you’ve been following this blog, you’ve read about them, from the familiar swoosh of Nike to the iconic apple of Apple Inc. But have you ever stopped to think about the different types of logos and how they’re used? Your logo is one of

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Incorporating Taste Preference in Brand Logo Design

September 24, 2023

A brand logo is one of the most important elements of a company’s identity. It is the visual representation of the brand and what it stands for, and it can play a significant role in influencing consumer purchase decisions. Taste preference, one of the important factors considered in brand logo design can play a great

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Creating a Sense of Luxury and Exclusivity in Branding

September 20, 2023

Picture yourself walking through a fancy shopping area, surrounded by glamorous stores. These stores are unlike any other shops you’ve seen before. They have an aura of elegance and refinement, and the things they sell, all look premium, with incredible attention to detail, that when you buy something from one of these stores, you’re not

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Designing for User Experience with Simplicity in Mind

September 8, 2023

We live in a world where everyone wants to be different, and when it comes to designers, we tend to push it to the extreme in pursuit of uniqueness, where only a few can understand the design, something that affects the user experience. And yet in most cases, the best way to be unique is

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Standing Out in a Competitive Market with Product Labelling

September 6, 2023

Recently, one of our clients reached out asking for a change of their brand label design for all their products. Having noticed that their labels were starting to look similar to other products on the market, they wanted to create something that would help their products stand out. We understand why the client was concerned.

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Boosting Customer Retention and Sales with Brand Consistency

August 24, 2023

In our previous article, we discussed the principles of branding, listing the dos and don’ts of branding. One of the dos of being brand consistency, which is defined as the practice of ensuring that all aspects of your brand, from your logo and website to your marketing materials and customer service, are aligned with your

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The Importance of a Memorable and Distinctive Brand Name

August 20, 2023

A brand name is one of the most important assets a company has. It is the first thing that potential customers will see or hear about your brand, and it will often be the deciding factor in whether or not they choose to do business with you. That’s why it’s so important to choose a

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