Brands Archives - Nymy Media

The Full Spectrum of Branding Identity beyond the logo (Maximizing Your Work Value)

January 22, 2024

The iconic logos of major corporations like British Petroleum ($210 million), BBC ($1.8 million), and Pepsi ($1 million) tell a compelling story. They scream recognition, trust, and even cultural influence. But what’s the real cost of these logos? Are clients just paying for a pretty picture, or is there something more? The truth is that […]

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The right type of logo for your business

September 30, 2023

You’ve probably seen thousands of logos in your lifetime, and if you’ve been following this blog, you’ve read about them, from the familiar swoosh of Nike to the iconic apple of Apple Inc. But have you ever stopped to think about the different types of logos and how they’re used? Your logo is one of

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Incorporating Taste Preference in Brand Logo Design

September 24, 2023

A brand logo is one of the most important elements of a company’s identity. It is the visual representation of the brand and what it stands for, and it can play a significant role in influencing consumer purchase decisions. Taste preference, one of the important factors considered in brand logo design can play a great

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The Importance of a Memorable and Distinctive Brand Name

August 20, 2023

A brand name is one of the most important assets a company has. It is the first thing that potential customers will see or hear about your brand, and it will often be the deciding factor in whether or not they choose to do business with you. That’s why it’s so important to choose a

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How small brands can ensure brand survival by using the domino theory

August 9, 2023

Brand success is closely linked to the various decisions made by brand owners on a day to day basis. And as such, one bad decision can stir in motion a series of negative chain reactions on the brand. This is what we term as “the Domino Effect”. Domino effect also known as the cause-effect theory

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How small brands can be good corporate citizens

August 9, 2023

Corporate governance, according to the Organization for Economic Cooperation and Development (OECD) can be defined as a system by which corporate businesses are controlled. Corporate citizenship, which is a facet of corporate governance encompasses corporate social responsibility. Corporate governance is not restricted to big corporations only, but it extends to all businesses and especially those

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The Minimalist Revolution – Why Big Brands Are Embracing Black and White Logos

July 4, 2023

In 2023, a new trend is taking over the business world: black and white logos. Big companies like Apple, Adidas, Nissan, The Guardian, and Uber are ditching colorful logos for simpler black and white rebrand. Is this a good trend? Well, there are good reasons for this trend. Black and white logos are more versatile,

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How to get people to listen to your song(s): An Ardent Listener’s Point of View

June 4, 2022

What makes a great hit song? Budding musicians and legends in the industry often wonder about this question. I shall try to answer it in a listener’s point of view, of course! So, below are a few things, that when taken into consideration, might guarantee you a huge number of listeners and sales. Without further

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