A brand name is one of the most important assets a company has. It is the first thing that potential customers will see or hear about your brand, and it will often be the deciding factor in whether or not they choose to do business with you. That’s why it’s so important to choose a […]
The Importance of a Memorable and Distinctive Brand Name Read More »
Nonprofits are all about making a difference in the world, but they also need to make a difference in the minds of potential donors and volunteers. That’s where visual branding comes in. Visual branding is the use of visual elements, such as logos, colors, and typography, to create a recognizable and memorable identity for a
For a Brighter Cause: The Returns on Investing in Visual Branding for Nonprofits Read More »
Corporate governance, according to the Organization for Economic Cooperation and Development (OECD) can be defined as a system by which corporate businesses are controlled. Corporate citizenship, which is a facet of corporate governance encompasses corporate social responsibility. Corporate governance is not restricted to big corporations only, but it extends to all businesses and especially those
How small brands can be good corporate citizens Read More »
Nymy Media has created and designed the new brand identity for Lujja Services LLC, a new home-care, transportation, and delivery service provider agency in Boston, Massachusetts. Lujja Services LLC was founded by Alexander Luggya who approached Nymy Media CEO Isaac Odwako to imprint the brand image. Odwako’s first task was to create the brand identity
Lujja Services LLC brand identity creation & design process by Nymy Media Read More »
Let’s get it rolling from the definition of a “brand” a word liberally used these days. Seth Godin, an American author, and former dot com business executive makes the greatest points in his definition of the brand “A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s
What is a brand? Brand Identity and Elements of a brand. Read More »
